Forschungszentrum Jülich’s Social Media Communication
Forschungszentrum Jülich uses social media in order to make contact with different target groups such as science, politics, and young scientists.
On social networking sites, Jülich informs its fans, followers, and subscribers of current research results as well as activities and events on the Jülich research campus.
Networking sites where Forschungszentrum Jülich is currently an active memberFacebook: On Facebook, Forschungszentrum Jülich posts pictures and videos of research at Jülich and invites its fans to attend events on campus. It also links to the Facebook pages of other Helmholtz centres. Twitter: Twitter is often the first channel through which Jülich reports any news. In addition, readers will find information on publications as well as live updates posted directly from some events. We are also happy to share interesting news published by others. Google+: Forschungszentrum Jülich posts pictures and videos on Google+, as well as content related to its research priorities of energy and environment and information and the brain. Posts are tagged using hashtags / keywords. YouTube: On its YouTube channel, Forschungszentrum Jülich presents individual scientists and what they love about their work. Videos about Forschungszentrum Jülich itself are also published on YouTube. Research Gate: Numerous researchers from Jülich have a Research Gate profile, a social network for science and research. Here they upload their publications and discuss their research topics. Xing: In this social network for professionals, Forschungszentrum Jülich presents itself as an employer. On the news page, it also provides up-to-date information and event postings related to careers at Jülich. LinkedIn: LinkedIn is another social networking service for professional contacts. Here, Forschungszentrum Jülich also presents itself as an employer, but in contrast to Xing, the focus is on the international market. ISSUU: On the digital publication platform Issuu, Forschungszentrum Jülich puts its popular science publications online. You can read epaper versions of the current edition of the Research in Jülich magazine or the most recent annual report, for example. Social Newsroom: The different social media activities of Forschungszentrum Jülich are summarized in the Helmholtz Association’s Social Media Newsroom. It also provides an overview of the online activities of the other Helmholtz centres.
Forschungszentrum Jülich also organizes events in the area of social media. For example, it invited ten bloggers and social media users with an interest in science to its Open Day in 2013. In a so-called “tweetup”, the bloggers visited the Jülich campus and shared their impressions live with their online contacts through social networking sites. ScienceTweetup
Profiles of individual organizational units at a glance
The social media profiles of Forschungszentrum Jülich as a whole are updated and maintained by Corporate Communications (UK). In addition, some of the organizational units of Forschungszentrum Jülich also have their own specific profiles on various social networking sites.
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